Pernod Ricard makes marketing changes

Published: (29-01-2009)

Written by: Richard Ross

Pernod Ricard has appointed Martin Riley as chief marketing officer for the group, following the retirement of Jean-Paul Richard, after 35 years with the company.

Riley takes over the post from his current position as marketing director of Chivas Brothers, and will report to Thierry Billot, Pernod Ricard deputy managing director in charge of Brands.

Eric Benoist, who is currently marketing director at Martell Mumm Perrier-Jouët, will replace..

Want to see more of this article? Drinks Bulletin articles can be accessed with a subscription to our online content.

Please Login to view full article.

Related Articles